Harrisburg - Capital BlueCross today announced Jack Jaroh as the company’s new senior vice president of commercial group sales. Jaroh previously was vice president of Client Management at Highmark Blue Shield in Camp Hill, Pa.
Jaroh brings to Capital BlueCross more than 30 years of sales and executive leadership experience in the health insurance industry. In his new role, he will lead the company’s commercial group sales team, with a focus on developing and implementing sales strategy to drive revenue and membership growth. Jaroh also will strengthen and maintain key stakeholder relationships with business executives, the producer community and public officials.
“We are delighted that Jack has joined the Capital BlueCross team. A seasoned and proven sales leader with decades of experience, Jack will continue to improve upon our client service model and enhance our market position in Central Pennsylvania and the Lehigh Valley,” said Gary D. St. Hilaire, president and CEO of Capital BlueCross. “His diverse and extensive background will further enable us to bring new and innovative solutions to our commercial group customers to improve the health of their employees and reduce health care costs.”
Jaroh began his career at Care Choices Health Plan in Ann Arbor, MI. Prior to his 15 years with Highmark Blue Shield, he also held leadership positions at Blue Care Network in Detroit; Keystone Health Plan Central in Camp Hill, Pa.; Pennsylvania Physicians Care in Harrisburg, Pa.; and Benesight in Pueblo, Co.
Jaroh is active in the community as a board member of The Children’s Miracle Network, graduate of Leadership Harrisburg Area, member of the Pennsylvania Health Underwriters, and community sponsor of an international military family studying at the United States Army War College in Carlisle.
About Capital BlueCross
Capital BlueCross, headquartered in Harrisburg, Pa., is the leading health solutions and insurance company in Central Pennsylvania and the Lehigh Valley. A partner in the community’s health for nearly 80 years, Capital BlueCross offers health insurance products, services and technology solutions that provide peace of mind to consumers and promote health and wellness for our customers.
More than a health insurer, the company delivers innovative solutions through a family of diversified businesses that is creating a healthier future and lowering health care costs. Among these solutions are patient-focused care models, leading-edge data analytics, and digital health technologies. Additionally, Capital BlueCross is growing a network of Capital Blue stores that provide in-person service and inspiration to help people reach their health goals. Capital BlueCross is an independent licensee of the BlueCross BlueShield Association.